continue watching Digital Nation !!

I believe we left off at the beginning of "South Korea's Gaming Craze"


http://www.pbs.org/wgbh/pages/frontline/digitalnation/view/

FOR TUESDAY MARCH 1ST REVIEW ANSWERS TO THE QUESTIONS FROM LAST TIME..
WE WILL DISCUSS THOSE AT THE BEGINNING OF CLASS TUESDAY
(start video at 1:06 on Tues)

Starting Web 2.0 and Digital Nation

..
Today we are going to start watching DIGITAL NATION by Douglas Rushkoff and  Rachel Dreztin..
You will need to Take Notes during this video.



 Rushkoff and Dretzin's Digital Nation

A list of web 2.0 terminology
user-generated content
network as platform : platform as in "computing platform"- a place to launch media
folksonomy
syndication
mass collaboration
computer supported collaboration
social-software
mashups


________________

Read "Social Media and Web 2.0" and The Blog Posting on Transparency in Social Media Please answer the following the discussion questions Include any relevant links or media in  your blog entry. due Tues the 22st.

1. Today many TV shows and advertisements try to look amateurish or "homegrown" to emulate what is often seen on the Web. Do you think professional production values will continue to drop, or do you think amateur user-generated content will get better over time? WHY??
   
   
2. What social media sites do you find yourself using the most, and why? In your opinion why is Facebook so much more successful than MySpace, and do you think Facebook is "here to stay" for the long term.
   
   before answering question #3 please read the Transparency in Social Media Blog Article
   
   
3. Why is transparency such an important concept in the Social Media world? Is it MORE or LESS important in the offline world? Why?
   
   The wikipedia article on "Astroturfing" may be of help

FINAL PHOTOSHOP LAB: The HOW and WHY of Image Optimization for the Web

1. TUTORIAL ON THE HOW AND WHY OF WEB IMAGE OPTIMIZATION USING PHOTOSHOP.

2.

NOTICE:

You have Until the end of class to finish your McLuhan Compositions..

Make a blog post "McLuhan Photoshop Final Post"--Including your image and description.

Leave your self enough time to optimize your file as a .jpg or .gif not a .psd and post a thoughtful explanation with your image. ->This should incorporate the idea of content vs. message from The McLuhan reading and Lectures.

I will be here to help with photoshop questions as much as possible.

IF YOU PUT ALL THE "FINISHING TOUCHES" AND OPTIMIZE YOUR FIRST MCLUHAN PROJECT THEN YOU CAN:

****IN-CLASS MCLUHAN BONUS ASSIGNMENT:

We are going to follow up the last assignment with another photoshop in-class project.
Create another version of the last assignment.. so,
choose another example of a medium write a blog posting explaining the content, message, etc..
post this jpg on your blog at the end of class..

continue Photoshop Assignment

1. FIRST LETS LOOK AT SOME OF MY PREVIOUS STUDENT'S MCLUHAN ASSIGNMENTS:


http://erikalarkin13.blogspot.com/2010/09/mcluhan-photoshop-final-post.html
http://michaelbernardini.blogspot.com/2010/09/mcluhan-photoshop-assignment.html
http://uhlecksuhh.blogspot.com/2010/09/mcluhan-final-project.html

http://danajstephenson.blogspot.com/2010/09/photoshop-project.html

http://nicholasmehr.blogspot.com/2010/09/mcluhan-saw-developing-technology-as.html

http://deannacom155.blogspot.com/2010/09/mcluhan-final-post.html

http://mcflynfries.blogspot.com/2010/09/photoshop-final.html

http://com155medialiteracy.blogspot.com/2010/09/mcluhan-photoshop-final-product.html

http://naraque33.blogspot.com/2010/09/channeling-mcluhanphotoshop-final-draft.html

http://meganwarne1.blogspot.com/2010/09/photoshop-assignment-complete.html

http://jackiesabia.blogspot.com/2010/02/when-putting-this-collage-together-i.html

http://masterfink.blogspot.com/2010/02/medium-is-message.html

http://shootstars33.blogspot.com/2010/02/media-collage-in-photoshop-1.html

http://cassandraizzo.blogspot.com/2010/04/illustrations-separated-from-paper.html

2. Photoshop Tutorials on layering and compositing


I want to show you this ONE tutorial


Using Content-Aware Fill

You can watch more here: http://www.youtube.com/watch?v=L3IcOtynsKk&feature=watch_response

3. IN CLASS PHOTOSHOP LAB

3. .JPG POSTED ON BLOG, AND .PSD ARE DUE NEXT TUES THE 15th

Create a New Photoshop Document at a minim 1024X 768 pixels, 72ppi, that composites 3-10, or more different images to create a .PSD that VISUALLY CONVEYS shows what effect or significance this medium's introduction had on society....so:

POST A .JPG VERSION OF THIS ALONG WITH A DESCRIPTION POSTED ON YOUR BLOG TUESDAY THE 15th

also

BRING THE .PSD VERSION IN ON TUES (WITH YOUR LAYERS INTACT SO YOU CAN CONTINUE WORKING)

***on tues we will have a tutorial on image optimization for the web and I will allow you some time to put finishing touches on your McLuhan assignments

Channeling McLuhan into Photoshop

"The efficiency of the machine age cannot discover anything worthwhile now."
Marshall McLuhan, WIRED magazine interview

1. watch some videos from www.marshallmcluhanspeaks.com 

2. Look at some of your examples of mediums

3. Photoshop Composite techniques

setting up a document

Layers

image size

canvas size

selection tools.. filters, layer effects

cut/paste

cropping

save as .PSD

save for web and devices

4. Channeling McLuhan into Photoshop (progress due Thur. 10th)
choose one of the three mediums you found from your previous assignment.
making the distinction between the content of your medium and how McLuhan would see the Message caused by this innovation


Create a New Photoshop Document at a minim 1024 X 768 pixels, 72ppi, that composites 3-10, or more different images to create a .PSD that VISUALLY CONVEYS shows what effect or significance this medium's introduction had on society

SAVE YOUR PROJECT, RETAINING THE LAYERS AS A .PSD

SAVE THIS .PSD ON YOUR FLASH DRIVE AND BRING IN YOUR PROGRESS FOR NEXT CLASS.

so, for next class you need a your flash drive with .jpgs of mediums, and one .psd where you will composite your.jpgs, we can continue the work on this next time.

continue with Mc Luhan

1. Discussion of "Understanding Media: Extensions of Man (1964)" -- "Medium is the Message" 

ASSIGNMENT FOR NEXT CLASS

Have the rest read by next class

2. Watch  www.marshallmcluhanspeaks.com 

ASSIGNMENT FOR NEXT CLASS

3. Post in 3 examples of current "mediums", innovations/inventions/breakthroughs in communication..applying McLuhan's idea to current technology, along with visual examples of these mediums..

One of these should be an example of interactivity.

and

Have the rest of the Mc Luhan text read  by next class

Post these examples as a single blog entry by next class (tues the 8th) , but also save them to your USB drive.

4. IF WE HAVE EXTRA TIME AT THE END, WE WILL LOOK AT PHOTOSHOP CS5!!